Wednesday, June 12, 2013

BMW 1 Series Sport Line and Urban Line






The design of the Urban Line.

Spontaneous, modern and creative – the metropolitan environment is the natural setting for the BMW 1 Series 3-door with Urban Line where its charisma lets it stand out from the crowd.
One glimpse of the double kidney grill is all the proof required. Set in the typically BMW chrome surround and also chromium-plated at the front, the eleven kidney slats are finished in white on the sides. The optional 17-inch wheels, also in white paint finish, or the white exterior mirror caps, available on request at no extra charge guarantee a sensational appearance.

Drivers who opt for a BMW 1 Series 3-door with the Urban Line can expect an interior with high-quality materials and stylish colour schemes. The decorative trim strips in acrylic glass with a three-dimensional effect creating depth are a true innovation.

Interior lamps in different colours in the footwell, centre console, roof liner and B-pillar create changing mood lighting. The ambient light for the interior offers the option of switching between the colours of blue and white. In keeping with lifestyle dedicated to starting each new day afresh.







The design of the Sport Line.

A glance is all it takes to gauge the character of the BMW 1 Series 3-door. With its distinctive front, it simply exudes pure self-confidence.
The Sport Line amplifies this charisma and displays it to its full, even on popular streets. Selectively positioned design elements in high-gloss black give the BMW 1 Series 3-door a tremendously dynamic appearance, as if it is constantly raring to go and always on the move. The brightly gleaming black kidney grille with eight powerful slats acts as the sporting calling card. The central strut in the front apron is reminiscent of a diffusor in motor racing. Inserts for the air intakes are highlighted by their colour scheme in high-gloss black and make the BMW 1 Series 3-door appear to sit lower on the road. A clear message of driving pleasure that is rounded off by the unmistakeable modelling of the light-alloy wheels.

Red accents, such as the graduations on the instruments and the stitching in the Sport steering wheel*, hint at motor racing motifs. A distinctive stripe in Coral Red adorns the decorative trim strip in high-gloss Black. The optional M leather steering wheel with wide rim and distinguishing M emblem underscores the athletic character of the interior. In conjunction with the sports seats in high-quality Dakota leather, these features are a clear sign that the BMW 1 Series with Sport Line has one target only: dynamics.

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